CX Roundtable: AI Automation 2024

Preparing Customer Service & Marketing Team for AI and 

Automation Adoption

26 March 2024   l   Venue   l #CXExperts




The CX Roundtable Series is set to discuss some of the most complex challenges and questions in today’s business landscape.

Exclusive Insights: 

What defines a cutting-edge customer experience strategy in 2024?

An Omnichannel System & Automation:

How to win more customers through an automation strategy

AI Adoption: 

How organizations are Instilling intelligence into the business processes to support truly modern and connected customer experience?

Measuring ROI:

How can an organization consistently track the return on investment (ROI) of CX and marketing initiatives?



Freshworks Speaker

Meet XX, a Certified Customer Experience Professional, xx spent 17 years working in a variety of corporate organisations, including The Royal Bank of Scotland, GE Commercial Finance, GE Reinsurance and Brake Brothers Foodservice.

CX Roundtable 

The CX Leaders roundtable is an exclusive and prestigious gathering of top-level executives representing a diverse range of industries and sectors. 


It serves as a platform for industry leaders to explore customer service approaches to common challenges, exchange ideas on how to navigate the rapidly changing business landscape, and fostering potential future collaboration.


These in-person discussions usually last between 1 hour 30 minutes to 2 hours and will take place in venues offering an environment conducive to open and confidential discussions. Attendees may include C-suite executives, VPs and Division Heads who hold significant decision-making power within their organisations. The size of the roundtable can vary, but it is typically limited to a small group of 15 to 20 participants to ensure meaningful interactions and focused conversations


When and Where

Date: 26 March 2024


Time: 10.00 AM – 12.30 PM

Venue: TBC




10:00 AM – 10:20 AM – Registration & Networking

10:20 AM – 10:30 AM – Welcome Note by SIFT and Freshworks

10:30 AM – 11:30 AM – AI-Automation & Challenges Roundtable Discussion

11:30 AM – 12:00 PM – Real-World Case Studies

12:00 PM – 12:30 PM – Wrap up & Networking


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